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Browse Books: Business & Economics / Consumer Behavior

The Thank You Economy Cover Image
$26.99
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Go Big or Go Home: 5 Ways to Create a Customer Experience That Will Close the Deal Cover Image
$27.99
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Overdressed: The Shockingly High Cost of Cheap Fashion Cover Image
$18.00
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Democratizing Luxury: Name Brands, Advertising, and Consumption in Modern Japan Cover Image
$68.00
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Pre-suasion / Per-suation Cover Image
$19.95
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The Brand Benefits Playbook: Why Customers Aren't Buying What You're Selling--And What to Do About It Cover Image
$30.00
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Start with the Story: Brand-Building in a Narrative Economy Cover Image
$16.99
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Next Generation Customer Experience: How Companies Like ServiceNow, Netflix and Intuit are Creating Next-Generation CX Now Cover Image
$17.99
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Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits Cover Image
$41.99
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Never lose any customer: Convert any Sale into a Lifetime Commitment Cover Image
$9.99
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The Culting of Brands: Turn Your Customers into True Believers Cover Image
$24.00
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Delivering Fantastic Customer Experience: How to Turn Customer Satisfaction Into Customer Relationships Cover Image
$23.99
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