Description

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For a CEO to get the most out of his or her business, they MUST get the most productivity out of their people. In a nutshell, the healthier their employees are the more and better work they can do for their employer, and the better their quality of life will be. The recognition of this truism leads to a business practice generally known as "corporate wellness." The world of corporate wellness is rife with hype, misleading propaganda and false promises. This book will set the record straight on what corporate wellness is, and dispel the lies and myths. I'll discuss why it's critical to a business's success and provide a guideline for developing and managing a corporate wellness program that will maximize investment in the human resources that make or break businesses.Throughout this book, you will learn how to tell fact from fiction and how to determine what is important for businesses and what will work. I will address each of these erroneous concepts and provide you with the critical information needed to show a company how they can maximize their work force's productivity.

About the Author

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Greg Justice is an international best-selling author, speaker, and fitness entrepreneur. He opened AYC Health & Fitness, Kansas City's original personal training center, in May 1986, and has personally trained more than 48,000 one-on-one sessions. Today, AYC specializes in corporate wellness and personal training. He has been actively involved in the fitness industry for more than a quarter of a century as a club manager, owner, personal fitness trainer, and corporate wellness supervisor. Greg currently serves on the advisory board of two personal training schools. He mentors and instructs trainers worldwide through his coaching programs and Corporate Boot Camp System class. Greg writes articles for many publications and websites, is a featured columnist for Corporate Wellness Magazine, and his monthly column, "Treadmill Talk," is published in Personal Fitness Professional magazine. He is the author of 4 books including Mind Your Own Fitness, A Mindful Approach To Exercise, and Treadside Manner, Confessions Of A Serial Personal Trainer. Greg holds a master's degree in HPER (exercise science) and a bachelor's degree in Health & Physical Education from Morehead State University, Morehead, KY.